Project: A series of push emails for resellers of Lexmark printers
Help your customers reduce their costs and environmental impact at the same time!
Discover how to bring added value to your customer relationships with these new Lexmark sales tools.
Environmental impact is a hot topic these days and Lexmark’s “Print Less, Save Money” approach can be a strong selling point. Lexmark has developed three new tools to help your customers better understand their environmental impact — and how they can reduce it.
Your customers may not have a clear understanding of their environmental impact or even their total printing costs. A recent survey conducted by IDC shows that 67% of companies don’t know how much they spend on printing. The same survey also reveals that active infrastructure management can reduce costs by 40%.
Try these tools to gain a new sales advantage – give your customers convincing facts on how to print smarter and save money. They’ll benefit from improved printing systems and document workflow, while saving costs, time and natural resources.
Sales tools to protect the planet and build your profits!
Identify your customer’s environmental footprint
The Lexmark Eco-simulator enables you to simulate a customer’s printing habits and determine their environmental impact.
>> Try the Ecosimulator
How to lessen environmental impact
The Lexmark E-Book is an excellent resource for explaining Lexmark’s efforts to reduce the environmental footprint of printing. There is also – info on how customers can change their habits to preserve the planet.
>> View the E-book
Tips for greener printing
This animated guide offers practical and easy-to-implement best printing practices for customers.
>> Access the E-animation guide
Lexmark is your solutions partner for adding value to your business. To find more helpful information on the Lexmark “Print less, Save More” approach, visit http://www.imprimezmoins.com
